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The Times of India
The Times of India
National
Ujwal Bommakanti | TNN

Threat looms over Hyderabad as big billboards take to sky

HYDERABAD: It has been two years since the municipal administration and urban development (MA&UD) department banned outdoor advertisements above the height of 15 ft. However, the orders are yet to be completely implemented as new billboards and hoardings are erected across metro rail stations, bridges and flyovers.

As per GO No. 68 (issued in April 2020), permissions will be granted only for hoardings that are below 15 ft across GHMC limits and no rooftop billboards will be allowed. But, in total violation of this order, advertisements for movies, OTT platforms and ad space in the form of billboards are found hanging from the metro rail stations and sides of flyovers.

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