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Liverpool Echo
Liverpool Echo
Entertainment
Elle May Rice

Thousands of Primark shoppers floored by 'dazzling' new mini dress

Primark shoppers have been left excited after spotting one of the retailer’s new dresses online.

The much-loved retailer doesn’t offer an online shop, leaving customers to closely follow Primark’s Instagram accounts to see what will soon be in stores. Among the most recent items to make it onto the fashion account is a new blue dress.

The post showcasing the dress, which is royal blue and features two cut-outs near the shoulders, racked up more than 8,000 likes and many comments. Beneath the post, shoppers tagged friends to plan their next Primark trip and share their love of the dress.

READ MORE: Matalan shoppers praise ‘lovely’ £16 floral midi dress that’s ‘so comfy'

Sharing the photo, Primark wrote: “Bold in blue @rhialouisapardyx #Primark #AsSeenOn”. Beneath the post, shoppers quickly tagged friends and family to praise the dress.

One shopper said: “on fire dazzling” and a second wrote: “Wow”. A third added: “Lovely cobalt”.

A fourth shopper tagged a friend and said: “You would look absolutely stunning in this!” and a fifth wrote: “I want this dress”. Another added: “Omggggg”.

Primark’s new dress is available in stores now. You can find your nearest store here.

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