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Evening Standard
Evening Standard
Lifestyle
Vicky Jessop

This summer's hottest beauty look? 'Sunburned' blush

One of summer’s hottest looks this year (both literally and figuratively) involves looking like you’d been out in the sun for too long.

I’m not talking about attaining a lovely, sunkissed golden glow — so last year. Nope, the name of the game is looking burnt. Think stepping out into the heat of the Italian summer without the Factor 50. Wearing a bikini for so long that the white lines are clearly visible on your shoulders. Think looking so red that passers-by want to buy after-sun lotion and throw it over you like a bucket of icewater.

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