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The Independent UK
The Independent UK
Daisy Lester

This revolutionary health brand appeared on Dragons’ Den and it’s breaking the stigma around menopause

The brand was founded in 2022 by Peony Li - (iStock/The Independent)

One in three women in the UK struggle with bladder control issues, yet there’s still a taboo around the topic. Female-founded brand Jude is attempting to break this stigma.

Founded in 2022 by Peony Li, Jude sells a range of clinically proven supplements that are made from all-natural ingredients (think pumpkin seeds and soy phytoestrogen) and help get to the root of bladder problems.

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