- Mick Hunt is living what many in Gen Z dream about: creating content for a living—and turning it into millions. His podcast, Mick Unplugged, which transforms lessons from his years in business into motivational storytelling, now generates more than $7 million annually and even rivals giants like Joe Rogan and Alex Cooper on Apple’s charts. And while he admits starting a podcast is relatively easy, he stresses to Fortune that real success begins with identifying one’s “Because”—the underlying purpose that fuels ambition.
From Travis Kelce to Michelle Obama, it seems that everyone has a podcast these days. That momentum is part of the broader surge in the creator economy, projected by Goldman Sachs to approach a half-trillion dollars by 2027.
