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Creative Bloq
Creative Bloq
Technology
Joe Foley

This opera company's bold rebrand aims to prove Timothée Chalamet wrong

Welsh National Opera rebrand and new logo design.

No one cares about opera and ballet any more, Timothée Chalamet proclaimed earlier this year. Far from crushing the sector's spirits, that casual comment seems have sparked a determination to prove these art forms' enduring relevance.

We've already seen Seattle Opera's classy response to Chalamet's comments. Over in the UK, the Chalamet controversy was in mind when it came to crafting the Welsh National Opera's new branding.

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