YouTube Music is implementing a Samples tab on mobile in an effort to introduce new artists to potential fans via “short-form video segments”. Basically, it’s TikTok.
The announcement states Samples will have their home in the bottom navigation bar in between Home and Explore. Selecting it launches the personalized feed where the algorithm will display “the latest release from an up-and-coming artist or a deep cut from a legacy [musician]” the website thinks you would enjoy. Each track will be accompanied by a 30-second video clip. Swiping up on your phone screen, as you probably guess, skips to the next song.
