Get all your news in one place.
100's of premium titles.
One app.
Start reading
Digital Camera World
Digital Camera World
Adam Juniper

This massive YouTube AI trend for '1950s Super Panavision 70' is amazing, gets MILLIONS of views, but makes me a bit queasy

Cutscene from AI 1950s Super Panavision 70 The Fifth Element video.

From almost nowhere, YouTube is filling with trailers for famous movies in '1950s Super Panavision 70' style. Whether the creators of these trailers have ever seen a Panavision lens is, however, open to doubt – as is their understanding of the 1950s – because every one of the trailers they're creating is made with AI.

Panavision partnered with MGM to develop immersive widescreen cinema images to compete with CinemaScope in the 1950s, culminating in Super Panavision 70. The first film shot on 70mm film using this system was 1959's The Big Fisherman, in 2.20:1 aspect ratio. Team members left, the company changed, the format fought on through the 1960s, but it wasn't really popular again until Quentin Tarantino revived it for The Hateful Eight in 2015.

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.