As a beauty editor, I think it’s practically built into my DNA that when I come across a beauty product I really love, I can’t help but shout about it. Often you’ll find me Whatsapping my friends the minute I step out of the shower or while I hastily slather on my skincare, so impressed by a product that I can’t contain myself ad must tell people immediately.
What I’ve often found however is that it’s new launches that take precedence and products that I’ve relied upon and loved for years - classic beauty products if you will - that often fall to the wayside, not worthy of such a fanfare simply because we already know and trust them. Well, I’m on a mission to turn that around and I’m starting with one of my absolute favourite moisturisers: Elemis Pro-Collagen Marine Cream.
