Get all your news in one place.
100's of premium titles.
One app.
Start reading
Creative Bloq
Creative Bloq
Technology
Joe Foley

This is why the Blade Runner 2049 producers are suing Tesla and Elon Musk

Blade Runner art Vs AI art: images from Alcon's lawsuit against Tesla and Elon Musk .

In the history of AI art, Tesla's use of allegedly AI images for its Robotaxi event won't be remembered for its artistic merit, but it could become a test case for copyright issues. Alcon Entertainment, the production company that made Blade Runner 2049, is suing Tesla, its CEO Elon Musk and Warner Bros. Discovery (WBD) over the imagery.

In the lawsuit, Alcon alleges that when Musk presented the Tesla Robotaxi from a WBD Hollywood studio in the live-streamed event, he "awkwardly" showed an allegedly AI-generated image inspired by Blade Runner 2049. If there were any doubt as to what the image was supported to reference, Musk even mentioned the film by name saying: "You know, I love Blade Runner, but I don’t know if we want that future. I believe we want that duster he’s wearing, but not the bleak apocalypse."

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.