More than 10 million people are expected to visit the US for the World Cup this summer. However, where and how to accommodate these visitors has been a concern among residents and affordable housing advocates in host cities from Seattle to Atlanta.
Hotels remain under-booked in America’s 11 host cities, while short-term rental listings in some cities have increased by as much as 30% in recent weeks. To incentivize homeowners and landlords to become hosts during the World Cup, platforms such as Airbnb are offering a $750 sign-up bonus, with some rental listings already reaching $6,000 a night. Advocates worry that an increase in short-term listings will lead to a tighter rental market and higher rents for residents in host cities.