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Fortune
Fortune
Marco Quiroz-Gutierrez

This is a ‘come to Jesus moment’: Ford CEO says American carmakers are battling a perfect storm

(Credit: Jeff Kowalsky—Bloomberg via Getty Images)

Ford CEO Jim Farley, the leader of the 122-year-old company that democratized the car for everyday Americans, said carmakers are facing three “perfect-storm moments” that could prove existential.

Farley took over as CEO in 2020, but has worked at the automaker since 2007. Before that, he spent nearly 20 years at Toyota. 

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