Sometimes we tend to lose a little perspective while getting caught up in our routines, problems, thoughts and anxieties. However, living in that bubble of ours can make us lose touch with what life is like for people outside of it. And wealthier folks, or those who at least try to fake a bougie lifestyle, tend to be the most guilty of that.
Luckily, the Instagram account “The Fake Rothko” exists to expose people who get so caught up in their privilege that their actions become tone-death. Scroll down to find the best this account has to offer and don’t forget to leave your thoughts below.
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Influencers, in particular, are being frequently criticized for being out of touch with reality. Even though at the beginning of the influencer era they were liked for their relatability and groundedness—traits that perhaps a lot of celebrities lacked—now they’re becoming less relatable, having gained massive success and shifting to a significantly bougier lifestyle.
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The social media fame and the money that comes with it often spin people’s heads around and make them forget the less fortunate ones that may be suffering from food shortages or lack of affordable housing while they are busy taking another brand-paid tip.
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Writer Sarah Manavis said that “If there’s one thing influencers aren’t known for, it’s their ability to carefully read a room. During any serious moment over the past several years—be it the pandemic, the Black Lives Matter movement, or the war in Ukraine—it’s been easy to find an example of a professional YouTuber or Instagrammer making a tasteless gaffe in the name of content.”
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Luckily, when these tone-deaf mistakes happen, people are ready to harshly call them out. Just this month, as Hurricane Milton approached Florida, a number of TikTok videos have surfaced of influencers not letting such dangerous natural phenomena get in the way of their Disney vacation.
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Cecily Bauchmann was among them, filming and sharing herself going on a Target trip to get her “Disney essentials,” as people in Florida were already being warned to evacuate. After receiving many harsh comments, she deleted the video. People hoped she would change her mind and cancel the trip but she didn’t. Instead, she took her 4 kids with her to Disney, which was confirmed by an Instagram story she posted on October 7.
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The news started covering the possibility of Hurricane Milton on October 4, meaning that these influencers had plenty of time to cancel their trips but did the opposite, endangering her family and taking space for potential evacuees. Many people go to Disney not to entertain themselves but to find some shelter from the hurricane.
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Other influencers who were heading to Disney claimed not knowing that Hurricane Milton was approaching. While they complained about rain ruining their trip, other people were worried about losing their lives. And while people empty out their savings to find a safe place to stay, they’re taking up Disney rooms. Probably the worst thing of it all is that they had the nerve to brag about their vacation on social media, once again highlighting just how ignorant and out of touch they can be.
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That’s why many people are taking a step back and reevaluating who they trust and respect. Gen Z in particular craves more meaningful content from creators, not just which private jet to take for a 12-minute flight. Therefore, they’re turning from Instagrammers to YouTubers and TikTokers, who are everyday people and have gone viral with videos that Gen Z genuinely engage with.
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