Depending on where in the world you’re from, motorcycles can mean many different things to you. For most of you in the US, motorcycles are a passion, a lifestyle, or perhaps just a hobby. But for folks in South America and Asia, motorcycles are absolutely essential for day-to-day mobility.
I’m writing this article in a coffee shop as I wait out a torrential downpour before heading to my work desk, and here in the Philippines, motorcycles greatly outnumber cars on any given street. The story’s pretty much the same in other Asian countries—India, in particular, which is considered by many as the motorcycle capital of the world.
Recent years have seen the Indian motorcycle market enter the global spotlight, too. As technology advances and the need for cheaper labor accelerates, big western brands have formed alliances with Indian manufacturers. Of course, this type of mutualism yields benefits for both manufacturers and end-users.
