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Digital Camera World
Digital Camera World
Hillary K. Grigonis

This DSLR was rented more than any Sony camera this year. Is it a glitch or is the DSLR trendy again?

The Canon EOS 5D Mark IV with a telephoto lens and fall leaves.

December tends to bring with it a whole host of data on the previous year and predictions for the next – but the annual report coming from US gear rental company LensRentals highlights a few odd blips in DSLR growth, as well as a decline in rentals of third party optics. While both Canon and Sony continue to dominate the top 20 list, the Canon EOS 5D Mark IV outrented Sony mirrorless bodies like the A7S II and A7 IV.

The data shared earlier this week is surprising and contradictory to the fact that rentals of Canon DSLR lenses overall declined, while RF rentals jumped. Rentals for the Canon EF mount were down by nearly 17% compared to the previous year, while RF mount rentals increased by about 19%.

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