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Fortune
Fortune
Alexa Mikhail

This company is launching a genetic matching feature for future parents—and the CEO says ‘it has nothing to do with eugenics’

(Credit: Nucleus Genomics)

The race for more data is dominating the wellness industry. More people are tracking their sleep, monitoring their glucose levels, and analyzing their step count as a way to optimize, or even gamify, their health. Now, even more data is available to assess how your genetics match up with your partner. 

Last week, the five-year-old startup Nucleus Genomics launched a genetic matching feature— “multiplayer mode”—so future parents can assess how their DNA aligns, and their combined risk for passing on a range of conditions. 

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