
- People have mixed feelings about the age-old tactic of repeating a client’s name to make a sale or to seem more personable. Those on the receiving end find it condescending, disingenuous, and “icky.” People who are parroting names say it’s backed by science—and it’s a “superpower” on the job.
Repeating someone’s name in conversation has long been used as a tactic to avoid forgetfulness or to drive home a sale. But the strategy might not be as endearing as it’s been promoted.