Wonderland: Somerset House’s courtyard will host the hugely diverse series of events
(Picture: Press handout)There’s so much going on at This Bright Land that its founders, Gareth Pugh and Carson McColl, admit that they’ve been having trouble explaining exactly what it is.
Vogue balls. Club nights. Food trucks. Film screenings. Free make-up sessions. A sensory garden. Family portraits drawn by local primary school kids. A massive ferris wheel (with a surprise). All that — and more — are part of a cultural extravaganza that will take over Somerset House’s courtyard for the entire month of August. It’s big, bold and, to be fair, pretty hard to describe. “Festival” doesn’t quite do it justice, while the official tagline — “a summer celebration of community and culture” — seems knowingly vague. McColl tries his best to succinctly sum it up. “It’s a huge beast,” he grins.
