Why would you customize your bike? It almost seems like a silly question, because there are so many valid answers to it. Maybe you hate the mirrors that came with the thing, or you want to carry luggage. Maybe you love it, but the ergos aren't quite right and so you want to change them. Or maybe it goes even further, and you just want to do something mad because you can.
Better still, maybe you not only want to do something mad, but you're also an engineer who has previously built other bikes before, and you decide you're going to go for a Guinness World Record. If that describes your approach to custom bike-building, then your name might just be Simon Whitelock, and your pride and joy might just be the infamous Whitelock Tinker Toy.
