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Fortune
Fortune
Dave Smith

This 30-year-old CEO says his AI negotiator can successfully haggle down the price of a car by thousands of dollars

Zach Shefska sits on the back of his car with his dad, Ray (Credit: CarEdge)

Zach Shefska claims his artificial intelligence can negotiate better car deals than most humans ever could. The 30-year-old chief executive of CarEdge, which he founded with his father Ray in July 2020, says his company’s AI negotiator has saved customers thousands of dollars by handling the back-and-forth haggling that typically makes car buying such a dreaded experience.

Shefska told Fortune the AI negotiator took about four months to develop. “We launched it on July 17th and have helped over 2,000 paying customers,” he said. The system is built on top of existing large language models but enhanced with CarEdge’s proprietary market insights and negotiation training. “CarEdge creates instances of AI agents that are deployed on behalf of users. The agents have proprietary market insights and negotiation training from CarEdge. Each agent creates a unique email and phone number and contacts dealers on behalf of customers,” Shefska told Fortune.

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