The modern internet is less interested in demanding attention than in simply occupying it.
Adavia Davis understands that better than perhaps anyone else. Since dropping out of Mississippi State University in 2020, the 22-year-old has built a thriving content-creation business out of what has come to be called “slop”— the high-volume, AI-generated background noise that thrives in the gaps of the attention economy. Davis’s most successful videos aren’t meant to be watched, shared, or even remembered. Often, Davis told Fortune, his viewers are asleep.
