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The Guardian - UK
The Guardian - UK
Sport
Barney Ronay

Thirty years of the Premier League: football’s journey from outlaw pursuit to digital juggernaut

Players from the 22 clubs in the new Premier League pose for the Sky Sports promo ‘A Whole New Ball Game’ before the competition’s launch.
Players from the 22 clubs in the new Premier League pose for the Sky Sports promo ‘A Whole New Ball Game’ before the competition’s launch. Photograph: Sky Sports

In another timeline, a version of the present where things had turned out differently on the gore-soaked fields of the satellite broadcast wars in the summer of 1990, Britain might by now be three decades into its great, transformative opera boom.

In this version of events, sparked by British Satellite Broadcasting’s decisive victory over the long-forgotten “Sky TV”, the nation has spent the years since in thrall to BSB’s relentless, beautifully packaged operatic programming – to the extent all other human activity now seems subservient to the national obsession with rolling 24-hour bel canto, Super Saturday chamber music, the multimillion-pound conductor transfer roundabout.

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