“These are going to be pricey guitars, but they’re gonna be a lot less than an original pre-War D-45”: Martin is making replicas of the finest acoustic guitars it’s ever made – at $150,000 apiece

Martin Project 91-1: these four unique builds replicate some of the most legendary models in Martin history. .

There are high-end acoustic guitars and then there are guitars like Martin’s newly launched Project 91 series, a super-ambitious project that replicates the most sought-after instruments in the company’s history.

It is impossible to overstate just how big a deal this is. This is Martin making history in real-time, making 91 forensic replicas of its golden era archive specimens – and it has just unveiled the first four acoustic guitars in the series, a quartet of pre-war D-45s.