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Digital Camera World
Digital Camera World
Hillary K. Grigonis

There’s finally a new compact camera out-selling the trendy Fujifilm X100VI

Fujifilm X Half camera next to a Fujifilm X100VI camera.

The Fujifilm X100VI has consistently ranked among the top-selling camera models since its launch, but the trendy compact was dethroned last month in sales rankings at a major Japanese camera store. In the Map Camera sales rankings for June, the new Fujifilm X-Half (or X-HF1) was the most sold model, followed by the X100VI and then Fujifilm’s compact mirrorless X-M5 in third.

The Fujifilm X-Half, announced at the end of May with shipping beginning June 26, is a film-inspired compact camera that’s more about the experience of shooting than the specifications, packing in a 1-inch sensor rather than the X100VI’s APS-C. Despite lacking features like RAW shooting and burst mode, the X-Half took the top spot in Map Camera’s monthly sales rankings.

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