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Marie Claire
Marie Claire
Lifestyle
Lauren Cunningham

There’s a New Coveted Chanel Bag on the Block—and It's Already a Celebrity Favourite

Dua Lipa wearing Chanel Preppy Coco bag.

No bag—dare I say it—is quite as iconic as a Chanel. So it comes as little surprise that the French fashion house is once again trending across social media. Yet, rather than the perennial focus on the Classic Flap, the laptop-friendly Chanel 25 or even Matthieu Blazy’s upcoming designs—set to drop very soon, I'm keeping tabs—it’s a vintage-inspired silhouette that’s commanding attention, already spotted on the arms of several famous faces.

Dubbed the Chanel Preppy Coco online—or, by some, the Chanel 26, with fashion fans predicting it will become the year’s staple style—the bag features two elongated shoulder straps, a sleek East–West shape (wider than it is tall) and the signature interlocking C motif at the front. Its official name, however, is the Chanel Small Flap Bag, and it sits within the brand’s Pre-Spring 2026 collection, firmly rooted in one of the house’s most beloved categories: the Classic Flap.

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