Images posted on social media are analyzed by artificial intelligence (AI) algorithms that decide what to amplify and what to suppress. Many of these algorithms, a Guardian investigation has found, have a gender bias, and may have been censoring and suppressing the reach of countless photos featuring women’s bodies.
These AI tools, developed by large technology companies, including Google and Microsoft, are meant to protect users by identifying violent or pornographic visuals so that social media companies can block it before anyone sees it. The companies claim that their AI tools can also detect “raciness” or how sexually suggestive an image is. With this classification, platforms – including Instagram and LinkedIn – may suppress contentious imagery.
