There is a ‘pent-up’ demand for mentoring in the small business community as the UK heads into the most challenging macroeconomic environment for decades, a major new report launched today has found.
The nation’s appetite for mentoring is on the rise, with 82 per cent of firms saying they are now interested in being mentored, according to Mentoring Matters, commissioned by small business support platform Enterprise Nation, business support provider, Newable, and the Association of Business Mentors, and conducted by policy research firm PolicyDepartment.
The report, launched on National Mentoring Day, found that this growing appetite is reflected by a broader move towards mentoring in the UK’s business advice culture. Two thirds (61%) of respondents said that mentoring's reputation among their peers and business colleagues had increased, with younger founders seeing fewer barriers to being mentored than older entrepreneurs, suggesting there is also a growing role for mentoring to play in the future.