Good morning, Broadsheet readers! Great Jones has been acquired, Linda Yaccarino starts her CEO job at Twitter, and we profile the woman behind Meta's advertising machine. Have a great Tuesday!
- Getting Meta. For the past decade, Nicola Mendelsohn has been the engine behind much of Meta's advertising operation. The British ad exec joined then-Facebook in 2013 as its London-based vice president of Europe, Middle East, and Africa before moving to a role as VP of its global business group in 2021.
Then, this February, Meta promoted Mendelsohn to head that global business group—a career advancement that made her one of the most senior women at the tech giant following the exits of Sheryl Sandberg and Marne Levine.
