The White Company’s 2024 Black Friday sale has begun, and the race is on to bag some of the brand’s luxe offerings.
With Christmas around the corner, the sale really couldn’t have come at a better time. Whether you’re shopping for him, her, them or for the home, the brand has oodles of covetable pieces ready for snapping up and gift wrapping under the tree (including the tree itself, also on sale).
Established in 1994, The White Company has always focused on delivering high-quality fashion, beauty and homeware that make a house a home: think hand-finished bed linen, room-filling fragrances and fluffy bathrobes that will make your home feel like a fancy spa.
It’s christened its Black Friday sale the White Event, and along with fabulous discounts, will reward customers with free delivery on orders over £50. Returns, should you need to make them, are extended to January 31, 2025.
The Company is offering 20 per cent off across dozens of its luxurious wares including Christmas decor, loungewear, bed linen, candles and more. Just be sure to add discount code WHITE20 when you’re checking out.
So what’s on our wishlist? We’ve gathered the finest deals in The White Company’s Black Friday sale below.
Don’t miss our guides on homeware, beauty, bedding and more by visiting ES Best’s dedicated Black Friday section.
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The White Company Harris Portable Lamp
Soft, glowy light with no cords to trip over - and stylish to boot? The White Company has it nailed with this sleek and chic desk lamp that charges with a USB-C.
Buy now £116.00, The White Company
The White Company 9ft Pre Lit Grand Spruce Christmas Tree
Haven’t got your tree yet? Your risk has paid off as The White Company’s line of faux beauties are in the sale. This one comes with pre-lit branches, so you don’t have to bother with fairy lights. Simply plug in for instant sparkle. Use the code ‘WHITE20’ for 20 per cent off.
Buy now £556.00, The White Company
The White Company Layering Cashmere Cable Jumper
Available from sizes XS - XL, there’s no reason not to wrap yourself in premium cashmere thanks to this Black Friday deal.
Buy now £120.00, The White Company
The White Company Electronic Diffuser
Filling the air with scent and hydration, this diffuser is the quickest way to make your bathroom feel like a serene space. It can be used with fragrance oils and comes with timer settings and auto shut-off to save power. Using the discount code, you’ll save £14 on the RRP this Black Friday.
Was: £70
Buy now £56.00, The White Company
The White Company Savoy Deep Fitted Sheet
For that five-star hotel feeling, your first port of call must be The White Company. This is the bestselling fitted sheet from the label and it’s clear why. The quality style is made up of a 400-thread count but has a lovely smooth feel. It is part of the Savoy collection and as such has a premium finish.
Was: £55
Buy now £44.00, The White Company
The White Company Nourish Magnesium Body Lotion
Not only will The White Company’s Nourish make an attractive addition to your bedside table but it brings with it the Zen-giving properties of magnesium while caring for your skin at the same time. The scent of oat, bergamot and amber drive this product, but it's the calming feeling that will come as you slather it onto your limbs that will keep you coming back for more. This is on account of the shea butter, aloe vera and allantoin, a powerhouse hydrating trio that is only enhanced by soothing barley, almond and oat extracts.
Was: £25
Buy now £20.00, The White Company
The White Company Seychelles Hamper
Who wouldn’t rather be in the Seychelles right now? Trick yourself into thinking you’re on an Indian Ocean paradise with this luxury hamper, filled with beauty and wellness products to see you through the winter.
Buy now £96.00, The White Company
The White Company Luxury Cotton Rich Quilted Waterproof Mattress Protector - double
For luxe bedding, make a digital beeling for The White Company where you can find this quilted mattress protector packed with a plush cotton filling for cloud-like levels of comfort.
The exterior casing is also made with breathable cotton which encourages airflow making it ideal for those who like to slip onto a cool bed at the end of a long day.
It is also treated with antimicrobial technology to prevent bacteria and odours from forming, making your bed a much healthier and happier place to be. Layer the machine washable protector under your bed sheet and you’re good to go.
It’s suitable for mattresses that are 34cm in depth and is available in sizes that will fit cot beds, single, double, king, super king and emperor.
Was: £55
Buy now £44.00, The White Company
The White Company Whitewashed Rattan Breakfast Tray
Dimensions: 26cm x 75cm x 40cm
Living for weekend brunches? Do it in style with The White Company's bed tray, which comes with a compartment for the papers and supplements. Made from rattan with a whitewashed finish, the Indonesian-crafted tray feels sturdy on duvets but will also make a stylish extension to coffee tables.
Was: £100
Buy now £80.00, The White Company
The White Company Sheepskin Mule Slippers
These classic slippers from The White Company have sheepskin inside and outside for a luxe look.
Was: £69
Buy now £55.20, The White Company
When does Black Friday end?
Most retailers will end deals on Cyber Monday; this year that is on December 2.
Why is it called Black Friday?
The event can be traced back to midcentury America when stores threw huge sales after Thanksgiving.
Though we don’t know for certain where the term ‘Black Friday’ came from, some believe it’s because the deals are so good your balance won’t go into the red (your overdraft). You’ll stay in the black.
Either way, it’s a catchy name that’s stuck. Now most stores in Western nations throw Black Friday sales.
