A start-up firm is challenging the fast fashion industry with the launch of its own sustainable and ethical clothing brand.
Dryad is a women’s outdoor sportswear company offering an alternative to the mass-produced, low-cost, throwaway clothing of major fashion brands.
The business, based in Abergavenny, launched in December 2021 with an initial range of women’s trail running gear, with each garment made with 90% recycled fabrics.