You don’t have to tell the Minnesota Vikings how big Sunday night’s game is.
In the days leading up to Sunday night’s showdown against the Detroit Lions, the Vikings took the unusual measure of buying around 1,900 tickets for the road game on the secondary market, at about $1,000 apiece, for a total approaching $2 million. The team then turned around and sent an email to season ticket holders, offering the opportunity to buy the tickets at a much lower price point, and in some cases for as little as $200 per ticket.
