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Guitar World
Guitar World
Entertainment
Justin Sandercoe

“The ‘tone stars’ of tomorrow are going to be the ones who can do the most creative programming”: Why digital modeling and AI will be more important than big-name players in shaping the future of guitar tone

Neural DSP Quad Cortex.

I was just programming some sounds in my Quad Cortex for an upcoming workshop and was thinking about how much things have changed since my first amplifier – an awful-sounding Gorilla. I was buying pedals and trying to get it sounding better, but it was a lost cause. I eventually saved up and got a Marshall stack, my tone quest began and the money pit was dug.

“Kids these days don’t know how lucky they got it,” I hear myself saying, and feeling old beyond my years. But it’s true. When I grew up, amps that sounded good were expensive – and heavy, and loud. These days you can pull a pretty good sound out of an iPad. Whaaaat?

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