Food shopping is a time of increased stress in the autumn of 2022, as the cost of living crisis pushes up all seemingly of our bills. But due to taste and habit, there are lots of us who wouldn't dream of buying unbranded groceries.
Reporter Dan Wiggins says that's an error. He heard about baked beans from Lidl for 22 pence a can and decided to compare them to Heinz, long considered the best bean on the market.
Dan writes on MyLondon: "Obviously the big name when it comes to beans is Heinz, with the company's factory in Wigan producing 3 million cans a day to meet demand. But along with this big name comes an even bigger price tag, a single 420g can of beans costing £1.20 at Asda.