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Wales Online
Wales Online
National
Megan Nisbet & David Flett

The secrets behind why UK shoppers spend so much time in Primark

Ever felt that you spend more time in Primark than any other high street store? Well, a Channel 5 documentary has now lifted the lid on why that might be the case, as reported by EssexLive.

Over the last 20 years, the fashion giant has arguably become the prime destination in city and town centres across the UK for shoppers looking for an affordable item of clothing or homeware. With the company's website only allowing its visitors to browse Primark's wares, it also means customers still have to physically step into a store to make their all-important purchases.

And there are a number of other subtly-implemented factors behind the countless hours our nation's bargain hunters spend in Primark. Speaking on the Primark: How Do They Do It? show, Dr Amna Khan - a consumer expert - argued that the Irish fashion retailer has deliberately created an environment designed to keep people in their shops for long periods.

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