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Fortune
Fortune
Daryl Collins

The ‘S’ in ESG could change the world. We just don’t know how to measure it

(Credit: Miguel Candela - SOPA Images - LightRocket - Getty Images)

ESG has come under fire in recent months, with questions swirling about whether ESG efforts are truly making an impact or simply lining investors’ pockets. It’s not the first time the industry has faced backlash. Models for measuring impact are complex and difficult to standardize.

Social impact has been particularly maligned, with calls to skip measuring it altogether. Our industry has known for a long time how frustratingly difficult it is to come up with a measurement method for social impact that is both comparable across companies and not overly onerous on the business.

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