Article via Mazakali.
Consider for a moment the three most widely used drugs on earth: caffeine, nicotine and alcohol. Collectively, they represent a nearly $2.7 trillion global market with ~$420 billion of that in the United States alone. Each has been socialized into our collective consciences and enjoys a sanctioned time for daily use - known as the coffee break, the smoke break and the happy hour. Two of the three are beverages.
