Everyone rates fast food chains based on their fries. From McDonald’s, Burger King, KFC - you name it, every foodie has a preference.
Not only do you have to consider which fry tastes best (and has the best mouthfeel), you want to make sure you’re getting value for your money.
Fast food is definitely becoming more pricier, and what was once thought to be cheap and convenient is now leaving customers feeling a bit cheated.
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One fast food restaurant that’s making sure you’re getting your money's worth is Five Guys - or at least so they say.
If you’ve ever been to American fast food chain Five Guys, you’ll probably have noticed the mountain of fries you get served with your meal.
Not only that, if you order a meal which could be any size, you’ll always get a ‘topper’ of fries added on which is basically an additional scoop of fries.
According to Mashed, the popular food chain isn't actually giving you a load of ‘extra fries’ - it’s already worked into the price you pay, so really it’s all just an illusion.
The founder of the restaurant, Jerry Murrell has previously said that it's better for customers to feel as though their serving of fries was too large.
He even told Food Republic: "People complain that they get too many fries. I just tell them to make hash browns with the leftovers. I teach my managers that if people aren't complaining, then you're not giving them enough."
It’s probably one of the most genius marketing strategies carried out by a fast food chain and besides, customers probably don’t feel too hard done by when they’re all full up of French fries.
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