The real AI risk isn't job loss. It's wasted investment. Companies are spending heavily on technology that isn't changing how work gets done, and the reason is almost never the technology itself. It happens largely because leaders don't fully equip their remaining workforce for the digital age.
There's a big difference between creating momentum with a digital transformation and just making noise. The latter often occurs when an organization dives into AI courses and pilot tools while attempting to build digital fluency. But if you want real change, if you want to actually equip people to thrive in a digital-first world, you have to start with defining what the future looks like and why it matters. That approach will lead to building digital capability that scales.
