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PC Gamer
PC Gamer
Rich Stanton

The Pokémon Company criticises Trump administration's use of its imagery in political memes, says Pokémon is apolitical, Trump spokesman uses decade-old Clinton post to accuse them of bias

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The Pokémon Company International has criticised the Trump administration's use of its characters and imagery in political meme posts. The latest example was a still image from the newly released Pokopia that has been altered to feature the slogan "Make America Great Again", with series mascot Pikachu poking out from behind the "e" in "Make".

"We were not involved in its creation or distribution, and no permission was granted for the use of our intellectual property," said Pokémon spokeswoman Sravanthi Dev (thanks, BBC). "Our mission is to bring the world together, and that mission is not affiliated with any political viewpoint or agenda."

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