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Digital Camera World
Digital Camera World
Gareth Bevan

The Pixel 10 Pro cameras are solid, but a Google Pixel “Ultra” would really change the mobile photography game

Google Pixel 9 Pro, Oppo Find X8 Ultra, and Xiaomi 15 Ultra phones all held in a hand.

I’ve been a Pixel user for years and, if there’s one thing that keeps me coming back time after time, it’s the cameras – I love Pixel processing. Pixels do an extraordinary job of extracting a lot from modest hardware. Google has consistently shown us that clever computational photography can more than make up for sensor sizes and lens specs that, on paper, aren’t quite as exciting as the competition.

But, as much as I adore what Google’s image processing can do, I can’t ignore the fact that the latest “Ultra” phones from Xiaomi, Vivo and Oppo are sensational pieces of camera hardware that manage to edge out Google’s computational trickery. And through partnerships with legendary camera brands like Hasselblad, Leica and Zeiss, they have closed the gap on attractive processing.

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