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TechRadar
Mike Moore

“The people who will thrive will be the ones who work with AI responsibly” - Salesforce UKI CEO on how to really use AI to get the most out of your workforce

Dreamforce 2024 Salesforce logo.

With AI now playing a central role in most businesses, the question of where we go next with adoption and evolution is becoming increasingly pertinent for many firms.

Salesforce has been bolder than most in pushing forward the AI revolution, and at its recent Dreamforce 2025 event in San Francisco, agents and the possibilities they offer were top of the agenda.

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