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International Business Times

World

The Other World Cup: Billions in Trades, Millions Won And Lost

World Cup Polymarket Cape Verde France Kalshi the 2026 World Cup

Lionel Messi #10 of Argentina celebrates scoring his team's second goal during the FIFA World Cup 2026 Round of 16 match between Argentina and Egypt at Atlanta Stadium on July 7, 2026 in Atlanta, Georgia. (Photo by Elsa/Getty Images) (Credit: Elsa Garrison, Getty Images)

KEY POINTS

Prediction markets turned World Cup outcomes into tradable positions, generating nearly $50 billion in monthly volume.
The biggest winners and losers emerged on platforms like Polymarket, where individuals lost or won millions of dollars.

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