Salmon DNA skincare treatments are still trending in the beauty world, with polynucleotides (or PDRN, also referred to as polydeoxyribonucleotide) now available for topical use as well as in-clinic aesthetic procedures. PDRN skincare claims to be regenerative, helping to improve hyperpigmentation and fine lines – and it’s appearing in everything from serums to creams.
As a 42-year-old beauty journalist, I closely track the latest innovations. But above all else, I favour affordable products that offer tangible results. So, I was excited to hear about The Ordinary’s lacto-PDRN 4% + B9 eye cream launch, particularly as its price is less than £9.
