
Beauty brand The Ordinary needs no introduction. It is renowned for creating affordable yet innovative skincare products that work. One of its latest launches is no exception: a growth factor face serum that addresses multiple visible signs of aging at a fraction of its competitors’ prices. But does it deliver? I put it to the test before it launched.
Growth factors are fast becoming the next buzz-worthy skincare ingredient. They are proteins that naturally occur in our skin cells — simply put, they act as messengers to various mechanisms in the skin, signaling it to repair and rejuvenate. They do so by stimulating skin cell turnover and the production of collagen and elastin — the fundamentals of keeping skin smooth and firm.