Cloudflare is set to make a major change to huge portions of the internet after standing between websites and automated traffic in a bid to protect publishers and hosters. Soon, the company will divide AI-related traffic into one of three categories – search, agent or training – in a bid to give customers more control over just how much automated traffic they’re prepared to let in.
From September 15 2026, new Cloudflare customers and new sites created by existing customers will block agent and training crawlers by default on pages that display ads, arguing that publishers need human visitors to see those ads to generate revenue - with customers able to also change these settings at any time through their dashboard.
