With Albert Breer on vacation, we bring back our annual tradition of having guest writers fill in for his Monday Morning Quarterback column. This column comes from Brian Rolapp, chief media and business officer of the NFL. Check out last week’s column from Cardinals defensive coordinator Vance Joseph.
How did you fall in love with the NFL? If you are like me, it was because you discovered America’s Game on one of America’s most famous inventions: television.
In the early 1960’s, commissioner Pete Rozelle and NFL owners had a unique idea to make NFL football available in every home in America. Television made that possible for the first time. In 1950, approximately one in 10 living rooms had a television, according to Britannica. By 1960, eight in 10 homes had bought a TV set, making the television the best way to reach a sports-crazy nation. The thinking was—by making the NFL widely available—the country would love what they saw. And they did.