Far away from Silicon Valley, a new kind of internet revolution is sweeping through countries around the world. Though some of it is driven by ideas and products from Silicon Valley, it’s surprisingly below the radar of most tech leaders and investors.
It’ll take some context to understand. The commercial internet as we know, emerged in the mid 90s, in an era of laptops and desktops, long before the smartphone was invented. New frameworks, based on hypertext formats, enabled websites, as the way for businesses to offer their content, product and services, and browsers, as the way for consumers to discover and consume them. The website-and-browser habit got super well established with users in the developed countries, long before the smartphone came about a decade later.
