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Creative Bloq
Creative Bloq
Technology
Natalie Fear

The MTV logo history: how an '80s icon became a pop culture legend

MTV logo on a pink and blue background.

When we think of '80s aesthetics, no design quite embodies the era like the MTV logo. Evolving into a pop culture icon across the decades, the timeless identity has had a lasting legacy in the design world, never losing sight of its retro roots. With news that it is shutting down its five UK channels, we look at its graphic design and how it has evolved to stay relevant.

It's no surprise that the MTV logo has earned a rightful spot on our list of the best logos of all time, thanks to its adaptable yet unmistakable design. Transcending generations evolving from CDs to streaming services, the MTV logo is just as iconic four decades on.

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