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Fortune
Fortune
Jessica Mathews

The movement to put the brakes on generative A.I. gains steam

(Credit: Justin Sullivan—Getty Images)

As A.I.-generated fake images are going viral, more and more people are urging tech companies to pump the brakes to implement safety measures around the technology.

More than 1,300 people have signed an open letter published yesterday urging companies to take a six-month pause before A.I. systems become more powerful than OpenAI’s newly-released GPT-4. Signatories included Elon Musk, who cofounded OpenAI and was its largest initial donor; Apple cofounder Steve Wozniak; Stability AI founder and CEO Emad Mostaque; Connor Leahy, the CEO of A.I. lab Conjecture; and the deep learning pioneer Yoshua Bengio, who is a Turing Award–winning computer scientist. There were also a handful of people who said they hailed from Google and Microsoft, which have both rolled out new A.I.-powered search engine assistants in recent weeks (both of which I have been using).

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