
Late last week, MoffettNathanson released a report that once again downgraded Roku to "sell" status, claiming the streaming company's recent climb to back over $100 a share was "too much" growth "too soon."
But that wasn't the news -- Roku seems perpetually doomed to ride its Wall Street roller coaster, with ever-bearish equity analysts convinced the company at any moment will run head first into an increasingly competitive OTT ad market and slowing uptake for SVOD services. (Note: MoffettNathanson remains neutral on Netflix, at a price target of $390 a share, despite the fact that its platform engagement has fallen around 20% year-over-year, based on Next TV number crunching of Netflix data.)